Data-driven, autonomous advertising and TV technologies.
Our publisher technology and ad operations division, Yield Nexus, utilizes advanced algorithmic bidding logic, machine-driven reporting techniques, and data analytics to drive higher profitability for our digital assets and those of our partners.
Data & Analytics
In-house, proprietary advertising technology used for advanced data analytics, algorithm building and automation. Deploying our ad technology leads to higher yield and greater profitability.
Scale, self-optimize and maximize profitability. That’s what our proprietary yield management technology does for our media properties and for our publisher and distribution partners.
Media Buying Tech
A robust tech stack has been built for internal media buying purposes such as audience extension and user acquitsition. We’ve integrated with leading exchanges and programmatic marketplaces.